MINI CLUBMAN GAME


 
 
MINI CLUBMAN GAME

Interbrand Zintzmeyer & Lux contracted meso to develop an interactive game for MINI. Controlled with hand gestures the player navigates a MINI Clubman through a virtual city, collecting points.
 
The exhibit premiered at the Tokyo Motor Show 2007 and has been shown again at the North American International Auto Show Detroit and the Beijing Auto Show in 2008.
 
Jannis Kilian Kreft developed a speech controlled version of the game in cooperation with meso, that is now an exhibit in the BMW Museum, Munich.
 

Client BMW AG
Partner: Interbrand Zintzmeyer & Lux / meso



Zen Station
ZEN STATION
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MINI CLUBMAN GAME
Himmel und Hölle
HIMMEL & HÖLLE / MARELLE
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MINI CLUBMAN VISUALS