SAMSUNG KINETIC SCULPTURE
SAMSUNG INNOVATING EVOLUTION
KaDeWe is Berlin’s best-known department store and the location for Samsung’s Innovating evolution campaign. Jannis Kreft develops various interactive media shopping windows, deep sea creatures swimming on 16 4k Samsung screens and a motion graphic campaign that plays on a 144 Samsung tablets kinectic scuplture and inspires the department store’s visitors, just like the Samsung customers.
